Creating iOS apps begins with clarity about the audience, the app’s purpose, and the core problem to address in the initial release. A solid discovery phase helps outline the MVP, select an appropriate architecture, and steer clear of features that seem impressive on paper but don’t enhance actual usage.

With the foundation laid, attention moves to UI behavior, performance, and reliability across iPhone models and iOS versions. Uniform navigation flows, meticulous state management, and thoughtfully planned integrations (payments, authentication, analytics, backend APIs) simplify maintenance and scaling after the App Store release.